Magazine Poster Analysis

Digipak templates

Simple Digipak

Advantages: Not complex which customers are use to, provides everything needed for the customer.

Disadvantages: dated, not different or adventurous, cannot offer anything more than just the CD and a booklet.

Digipak

Advantages: Modern, provides more space for the likes of booklets, posters, postcards, photographs, lyric books.

Digipak

This is another example of a more complex digipak but instead has eight panels, allowing even more space for extras to the CD package.

Retailers

High Street Retailers

The most well known high street CD retailer would be HMV which sell lots of CD's in digipak form, across all genres ranging from Hip-Hop to Alternative Rock. The majority of the newest releases/ trending music would be in the digipak form, they are all found on the labelled CD rack 'new releases'. This type of music (new releases) would most probably be in the digipak form, this would include the CD, the front cover showing the album artwork/image with the album title on, the back page would show the song titles, the inside panels vary but would consist of either a booklet, lyric book, art book etc.

The use of digipaks appears across all genres, however digipaks are not used for all products. They are used with big anticipated albums which can happen in any genre despite certain genres being more popular than others.

Online Retailers

Digipaks can be purchased online, the same product that would be found in store. HMV, as well as the high street store, also has a popular online website, Amazon would be another example of a popular online site to purchase digipaks.

Research: Digipaks

Elements of real digipaks

Front Cover: The front cover of the album shows the album title and the bands name, there is also an image covering the whole front.

Spine: The spine also shows the album title and the band name, as well as the record label company.

Back cover: The back cover shows the titles of each song, and again the record label company. There is also a barcode and websites for the band and record label.

Internal Panels: There are 3 internal panels which include the CD, and two other panels of images.

Booklets: Within the first internal panel is a booklet containing a gallery of images and contribution notes, song titles and credits.